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March 12, 2003
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This Week:
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Automotive Intelligence,
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BMW GROUP Sales February 2003: Outlook for the year remains positive
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Munich - In February 2003,
BMW Group sales remained stable, with a slight increase of 0.4% over the
same month last year. Altogether, 74,650 BMW and MINI brand cars were
delivered to customers (previous year: 74,380). Up to and including
February, the number of deliveries rose slightly by 1.6% to 154,610 units
(previous year: 152,190).
Fewer BMW vehicles appeared
on the market, due to the effect of model cycles. Sales in February
decreased by 8.0% to 62,470 BMW vehicles (previous year: 67,930). Up to
and including February, there was a decline in sales of 7.7% to 127,320
vehicles (previous year: 137,990). This development is according to plan:
5 Series is a central product that is coming up for a model change this
year. In the 3 Series, the convertible, the coupé and the compact are
being revamped. The BMW Z4 will be launched on the European markets in
spring. Once these model series are fully available, the company is still
expecting not only that the current decline will be compensated by the end
of the year, but that the BMW brand will actually surpass the existing
record values from the year 2002. The precondition for this, however, is
still that the world political situation stabilizes.
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According to the plans for
the current year the worldwide demand for MINI brand automobiles continues
to be positive. 12,180 MINI vehicles were delivered to customers in
February. Up to and including February, the figure was 27,290. There is
still a particularly high level of demand for MINI at the top end of the
model range. More than half (15,040/55%) of the MINIs delivered in the
first two months were MINI Cooper. The basic MINI One model and the
top-of-the-range Cooper S ranked about equal, with 6,210 (23%) and 6,040
(22%) units sold. The introduction of the MINI One Diesel this summer will
boost sales even further.
The motorcycle segment
increased the delivery of two-wheelers in February by 1.5% to 6,510 units
(previous year: 6,410). Up to and including February, the sale of
motorcycles fell by 1.7% to 10,920 units (previous year: 11,100).
BMW Group Sales in/up to
and incl. February 2003 at a glance
In February 03 comp. w.
prev.yr. Up to and incl. February 03 comp. w. prev. yr.
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BMW GroupAutomobile
74,650 + 0.4% 154,610 + 1.6%
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BMW 62,470 - 8.0% 127,320
- 7.7%
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MINI 12,180 + 88.5%
27,290 + 92.2%
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BMW Motorcycle 6,510 +
1.5% 10,920 -1.7%
(March 10,
2003)
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